Our challenge was how to reach out to dedicated potato fans of children -and grownups online.

First we came up with the image of a potato revolving like a planet. A large-sized, bumpy-shaped potato, revolving on your computer screen itself is funny enough to attract attention of the potato lovers.
Then we created the little "Captain Cook", interactively controlable by using a mouse, along with the original stories and game contents to catch hearts of site-visitors.

The result was a unique, dynamic Flash website that was intended to be attached rather than just being surfed.

+ LAUNCH